Maryland Boat Sales

Maryland Boat Sales came to us in late 2021 unhappy with their current website provider. Our team answered the call and began rebuilding the site from ground up moving away from a clunky Wordress theme to a robust Hubspot CMS. 

We developed drag-and-drop modules that allow us to create and edit new and existing webpages seamlessly, and databases that allow the MD Boats team to quickly add, edit, and remove inventory.

The inventory had to be easy to use and provide potential buyers with the right amount of information to quick skim the page to find the right boat.

To capture potential buyers without overwhelming them, our team worked closely with MD Boats to create custom, easy to use forms that generate qualified leads for the Sales Team.

The new website went live on January 1, 2022, just three months after Maryland Boat Sales first got in touch with DISRUPTIVE. Thanks to the swift launch, the site was able to reach its target audience quickly, allowing us to gather and analyze results in a timely manner.

The new website was an immediate success, generating inquiries not only for new and used boats, but also for services, boat trailers, and brokerage boats. We continued to improve the site by making it easier for visitors to access financing options and schedule maintenance for their vessels.

Throughout 2022, the website alone generated well over 700 qualified leads for the Sales Team. We continue our partnership and are always improving the site and its performance.

The homepage of a website should leave a lasting impression on its visitors. At Maryland Boat Sales, that impression is the thrill of being out on the water in you boat.

Our team spent a day on Sue Creek, where we shot footage of two new Finseeker boats. The outcome was a captivating hero video that offers a glimpse into the boating lifestyle, and brings an unprecedented level of energy and excitement to the site. The use of video content serves as a significant improvement over traditional, static images.